01
Experience
Access: Current
Social Media Manager
Stacy McLaughlin Communications
- Architects content calendars and community management strategy across client rosters, growing weekly reach to over 25,000 engaged users while turning followers into sustained, authentic audiences
- Produces polished reels and visual assets using CapCut, Canva, and Photoshop, translating client events and milestones into shareable, on-brand content
- Monitors media placements for timely social amplification and builds business presentations that translate client value into visual, pitch-ready narratives
Access: Prior Role
Account Coordinator
Stacy McLaughlin Communications
- Secured placements in Financial Times, Interior Design Magazine, and other top-tier outlets by creating inventive, original pitches and maintaining relationships with key media contacts
- Anchored client meetings, events, and photoshoots with a consistent on-the-ground presence, anticipating needs and safeguarding how clients and their work were represented
- Crafted press releases and organized press packages that drove public engagement and purposeful action while securing client placements
Access: Client-Side
Client Advisor
Assouline
- Partnered with in-house PR and events teams to plan premier product launches, including Roger Federer's limited-edition publication and Derrick Rose's book signing
- Liaises with high-net-worth and celebrity clients, crafting personalized newsletters and collaborating with marketing on email ideas and pitches
- Manages client database and cultivates strategic relationships, reinforcing Assouline's status as a leader in luxury publishing
Access: Agency PR
Public Relations Intern
CLD PR
- Executed high-profile event activations, including Celsius's Cosmic Desert Party at Coachella and several of CLD PR's NYFW gifting suites, managing press logistics and tastemaker outreach
- Coordinated celebrity seeding campaigns — researching and identifying talent across follower range, content style, and brand alignment — then placing client products to propel organic content
- Supported media operations across several accounts: tracking coverage, drafting pitches and lookbooks, database management, and press list curation
Access: Sales Floor
Sales Associate
Aviator Nation
- Recognized as a top seller for consistently exceeding targets through a creative, personable approach that turned first-time shoppers into loyal brand advocates
- Applied PR instincts to the sales floor, handling inquiries and concerns with professionalism and a solution-oriented mindset
02
Skills
Media Relations
Cision, MuckRack, PRNet, Qwoted, UpLead
Content & Creative
Canva, Photoshop, Premiere, CapCut
Platforms
Instagram, TikTok, Facebook, Planoly, Shopify
Workflow & CRM
Google Workspace, Microsoft 365, Dropbox, Constant Contact, Endear, WordPress
03
Education
University of Oregon — Bachelor of Science, Public Relations